5 replies

TheRealBabushka

Member since 21 Apr 2012

Total posts 2,058

AUSBT Survey

TheRealBabushka

Member since 21 Apr 2012

Total posts 2,058

Is the AUSBT survey an attempt by BA to test the waters for launching Executive Club in Australia?

It's just an inkling I have from the nature of the survey questions and the sponsor for the prize.

eminere

Member since 25 Sep 2013

Total posts 376

That's a very interesting observation.

ausJCP

Qantas - Qantas Frequent Flyer

Member since 28 Aug 2014

Total posts 132

Very curious thought. I'd think Executive Club rollout in Australia (if it went ahead) would actually be part of a wider, more active BA strategy to penetrate the Australian business travel market.

In light of a future weakening of commercial travel between EU and UK, there can be no doubt BA is looking at all areas of their operation to explore best ways to stabilize their business. Their stock price tanked after Brexit.

Ramping up operations between other Commonwealth nations would be one of many options on the table.

David

Member since 24 Oct 2010

Total posts 1,021

Not at all - BA has no input to the questions, the airline just generously offered two tickest as prizes (in fact, many of the questions are the same as our 2015 survey, including those regarding membership of frequent flyer programs).

TheRealBabushka

Member since 21 Apr 2012

Total posts 2,058

Wishful thinking on my part then!

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