The SPG group says the W brand caters to millenials and judging from how they name and design their products it certainly looks like it. Have you guys stayed at a W hotel and found it not to your taste? I am considering booking it for my visiting brother and grandparents.
If the W is not a right fit, any suggestions for a good luxury hotel in brisbane?
W is definitely suited to the younger clientele. I love it but I am not sure your grandparents would find it appealing unless they enjoy quirky design etc
We're over 50 and stayed in W's in Singapore, New York and elsewhere and loved them. If you want to stay in "American-Beige' chain hotels, then this is not for you. It is for people that don't want the same-old, same-old and like quirky/different.
I don't think the W will be to their tastes. I'd suggest Sofitel, Marriott, Treasury,or - if the visit is not until mid-November or later, the all-new Westin.
I don't think the W will be to their tastes. I'd suggest Sofitel, Marriott, Treasury,or - if the visit is not until mid-November or later, the all-new Westin.
Being mariott/spg loyalist, westin and mariott seems like a great choice. I just wanted to consider the W given that its newly constructed. I'm looking for more of a luxury hotel and i am guessing the westin would be the more premium option?
Most suggestions on here so far are a bit boring and derivative, if reliably comfortable. Brisbane has had a host of new 5 star hotels open recently and I’ve stayed at most, and would particularly recommend Spicers Balfour in New Farm, The Emporium in South Bank, and Ovolo Inchcolm. The Calile on James St also looks lovely though I am yet to stay there. All are five star designer / boutique smaller luxury hotels.
I’ve also stayed at The W in Brisbane but would agree it’s aimed at a younger demographic, however it’s still very nice and people of all ages would enjoy staying there. It has unrivalled views too
I know Brisbane well and here are some personal views:
Sofitel: building is 30 years old (former Sheraton) and rooms can be noisy, but nice Sofitel fit out. Above central station.
Marriott: ditto older building, fit out traditional and comfortable with river views but getting a bit worn (refresh due next year). Quite a walk from shops, restaurants etc.
Spicers: good boutique but need a car.
Emporium: well regarded but a long way from anything of interest to older people.
Inchcolm: good boutique but away from shops etc on steep hill, need to use taxis.
Hilton is very central but definitely cookie cutter Hilton.
Stamford Plaza is on the river, older but well maintained, next to gardens, quiet because all rooms face river, 4 blocks from central shopping area, smaller rooms with very large bathrooms.
The new Emporium is in south bank, which i’d say is in the middle of lots of areas of interest for any visitor to brisbane, including older people. Loads of restaurants and cafes around too.
Hi Guest, join in the discussion on
Does the W brand suit older people (not just millennial)
djtech
djtech
Qantas - Qantas Frequent Flyer
Member since 02 Sep 2018
Total posts 375
The SPG group says the W brand caters to millenials and judging from how they name and design their products it certainly looks like it. Have you guys stayed at a W hotel and found it not to your taste? I am considering booking it for my visiting brother and grandparents.
silentiger86
silentiger86
Qantas - Qantas Frequent Flyer
Member since 23 Dec 2017
Total posts 90
W is definitely suited to the younger clientele. I love it but I am not sure your grandparents would find it appealing unless they enjoy quirky design etc
Ricardo
Ricardo
SQ
Member since 23 Oct 2015
Total posts 49
We're over 50 and stayed in W's in Singapore, New York and elsewhere and loved them. If you want to stay in "American-Beige' chain hotels, then this is not for you. It is for people that don't want the same-old, same-old and like quirky/different.
watson374
watson374
Qantas - Qantas Frequent Flyer
Member since 17 Aug 2012
Total posts 1,285
If you're after somewhere luxurious and fresh but a bit less quirky, you might want to look at the Sofitel.
John Phelan
John Phelan
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Member since 28 Oct 2011
Total posts 262
I don't think the W will be to their tastes. I'd suggest Sofitel, Marriott, Treasury,or - if the visit is not until mid-November or later, the all-new Westin.
djtech
djtech
Qantas - Qantas Frequent Flyer
Member since 02 Sep 2018
Total posts 375
Being mariott/spg loyalist, westin and mariott seems like a great choice. I just wanted to consider the W given that its newly constructed. I'm looking for more of a luxury hotel and i am guessing the westin would be the more premium option?
s4172249
s4172249
Jetstar Airways - Qantas Frequent Flyer
Member since 18 Feb 2018
Total posts 39
Most suggestions on here so far are a bit boring and derivative, if reliably comfortable. Brisbane has had a host of new 5 star hotels open recently and I’ve stayed at most, and would particularly recommend Spicers Balfour in New Farm, The Emporium in South Bank, and Ovolo Inchcolm. The Calile on James St also looks lovely though I am yet to stay there. All are five star designer / boutique smaller luxury hotels.
s4172249
s4172249
Jetstar Airways - Qantas Frequent Flyer
Member since 18 Feb 2018
Total posts 39
I’ve also stayed at The W in Brisbane but would agree it’s aimed at a younger demographic, however it’s still very nice and people of all ages would enjoy staying there. It has unrivalled views too
tommygun
tommygun
Delta Air Lines - SkyMiles
Member since 16 Oct 2017
Total posts 291
I know Brisbane well and here are some personal views:
s4172249
s4172249
Jetstar Airways - Qantas Frequent Flyer
Member since 18 Feb 2018
Total posts 39
The new Emporium is in south bank, which i’d say is in the middle of lots of areas of interest for any visitor to brisbane, including older people. Loads of restaurants and cafes around too.